Scales

Social Decentering Scale (SDS)

The Social Decentering Scale (SDS), developed by Mark V. Redmond and Judy M. Bunyi, is...

September 17, 2026 • Dr. Mohammed Looti
Scales

Dissatisfaction with Mobile Advertisers (DWMA)

A comprehensive psychometric review of the Dissatisfaction with Mobile Advertisers (DWMA) construct, detailing theoretical roots,...

September 17, 2026 • Dr. Mohammed Looti
Scales

Multigroup Ethnic Identity

A comprehensive psychometric overview of the Multigroup Ethnic Identity Measure (MEIM) by Jean S. Phinney...

September 17, 2026 • Dr. Mohammed Looti
Scales

Disgust (DIS)

A comprehensive psychometric guide to the Disgust (DIS) Scale by Jennifer J. Argo, Darren W....

September 17, 2026 • Dr. Mohammed Looti
Scales

Multigroup Ethnic Identity-15 items

Comprehensive academic overview of the Multigroup Ethnic Identity-15 items (MEIM-15; Flewelling adaptation), detailing its theoretical...

September 17, 2026 • Dr. Mohammed Looti
Scales

Disconfirmation (Music) (DIS)

A detailed psychometric overview of the Disconfirmation (Music) (DIS) scale developed by Patrick, MacInnis, and...

September 17, 2026 • Dr. Mohammed Looti
Scales

Outgroup Rejection – Revised (OR-R)

A comprehensive psychometric guide to the Outgroup Rejection - Revised (OR-R) scale by Postmes and...

September 17, 2026 • Dr. Mohammed Looti
Scales

Demotion (Customer Status) (DEM)

The Demotion (Customer Status) (DEM) scale, developed by Wagner, Hennig-Thurau, and Rudolph (2009), is a...

September 17, 2026 • Dr. Mohammed Looti