Scales
Online Community Participation Intentions
Comprehensive academic psychometric review of the Online Community Participation Intentions (OCPI) scale, detailing its theoretical...
Consumer Psychology
1687 results
Scales
Perceived Low Company Communality (PLCCOM)
The Perceived Low Company Communality (PLCCOM) scale is a 3-item psychometric instrument developed by Yang...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Perceived High Company Communality (PHCC)
The Perceived High Company Communality (PHCC) scale assesses the degree to which an enterprise is...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Communal Motive Attributions (CMA)
A comprehensive psychometric guide to the Communal Motive Attributions (CMA) scale developed by Gershon and...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Service Provider Commitment (SPC)
The Service Provider Commitment (SPC) scale is a 7-item psychometric instrument developed by Nitzan and...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Child Labour Importance in Purchase Decisions (CLIPD)
Comprehensive academic psychometric analysis of the Child Labour Importance in Purchase Decisions (CLIPD) scale, detailing...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Perceived Charitability (PC)
A comprehensive psychometric guide to the Perceived Charitability (PC) scale (charitable credit), examining its theoretical...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Branded App Usability: User-Friendliness (BAU-UF)
Comprehensive academic psychometric evaluation of the Branded App Usability: User-Friendliness (BAU-UF) subscale developed by Baek...
September 12, 2026
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Dr. Mohammed Looti
Scales
Branded App Usability: Speed (BAU-S)
A comprehensive psychometric guide to the Branded App Usability: Speed (BAU-S) subscale developed by Baek...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Branded App Usability: Personalisation (BAU-P)
The Branded App Usability: Personalisation (BAU-P) subscale is a psychometric tool developed by Baek and...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Romantic Partner Brand Preference Compatibility (RPBPC)
A comprehensive academic review of the Romantic Partner Brand Preference Compatibility (RPBPC) scale developed by...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Future Brand Loyalty Intention (FBLI)
The Future Brand Loyalty Intention (FBLI) scale is a validated 5-item psychometric instrument assessing consumers'...
September 12, 2026
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Dr. Mohammed Looti