Scales

Interpersonal Bonding Goals

A comprehensive academic analysis of the Interpersonal Bonding Goals (IBG) scale developed by Nikolova, Lamberton,...

September 12, 2026 • Dr. Mohammed Looti
Scales

Online Community Connectedness (OCC)

A comprehensive psychometric guide to the Online Community Connectedness (OCC) scale developed by Hanson, Jiang,...

September 12, 2026 • Dr. Mohammed Looti
Scales

Self-Brand Congruence (SBC)

A comprehensive psychometric guide to the Self-Brand Congruence (SBC) scale developed by Dagogo-Jack and Forehand...

September 12, 2026 • Dr. Mohammed Looti
Scales

Interpersonal Competitiveness

The Interpersonal Competitiveness (IC) scale is an 8-item psychometric measure adapted from Griffin-Pierson (1990) by...

September 12, 2026 • Dr. Mohammed Looti
Scales

General Competence Perception (GCP)

A comprehensive academic guide to the General Competence Perception (GCP) scale, a validated 6-item instrument...

September 12, 2026 • Dr. Mohammed Looti
Scales

Perceived Charitability (PC)

A comprehensive psychometric guide to the Perceived Charitability (PC) scale (charitable credit), examining its theoretical...

September 12, 2026 • Dr. Mohammed Looti
Scales

Perceived Brand Exclusivity (PBE)

A comprehensive academic analysis of the Perceived Brand Exclusivity (PBE) scale, examining its theoretical framework,...

September 12, 2026 • Dr. Mohammed Looti
Scales

Blameworthiness (BW)

A comprehensive academic analysis of the Blameworthiness (BW) scale developed and validated by Johnson, Folkes,...

September 12, 2026 • Dr. Mohammed Looti
Scales

Observer Blame Attribution (OBA)

A comprehensive psychometric guide to the Observer Blame Attribution (OBA) scale developed by Wan and...

September 12, 2026 • Dr. Mohammed Looti
Scales

State Belongingness (SB)

A comprehensive academic guide to the State Belongingness (SB) scale, exploring its psychometric properties, theoretical...

September 12, 2026 • Dr. Mohammed Looti