Scales

Gender Socialization Scale (GSS)

The Gender Socialization Scale (GSS), developed by Marina Epstein (2008), is an 83-item psychometric assessment...

September 18, 2026 • Dr. Mohammed Looti
Scales

Homophily Scales (Old version)

A psychometric review of the original Homophily Scales developed by James C. McCroskey, Virginia P....

September 18, 2026 • Dr. Mohammed Looti
Scales

Data Use Transparency Scale

The Data Use Transparency Scale (DUTS), developed by Martin, Borah, and Palmatier (2017), is a...

September 18, 2026 • Dr. Mohammed Looti
Scales

Customer Data Vulnerability Scale (CDVS)

A comprehensive academic psychometric profile of the Customer Data Vulnerability Scale (CDVS) developed by Martin,...

September 18, 2026 • Dr. Mohammed Looti
Scales

Political Ideology Scale (PI)

A comprehensive academic analysis of the Political Ideology Scale (PI), a validated 3-item self-report instrument...

September 18, 2026 • Dr. Mohammed Looti
Scales

Customer Aggression Scale

The Customer Aggression Scale (CAS), developed by Gary Mortimer, Sitong Wang, and Maria Luiza Osorio...

September 18, 2026 • Dr. Mohammed Looti
Scales

Sport Shopper Experience Scale (SSES)

A comprehensive psychometric guide to the Sport Shopper Experience Scale (SSES), a 12-item, three-dimensional instrument...

September 18, 2026 • Dr. Mohammed Looti