Scales
Customer Data Vulnerability Scale (CDVS)
A comprehensive academic psychometric profile of the Customer Data Vulnerability Scale (CDVS) developed by Martin,...
# Psychometrics
4286 results
Scales
Political Ideology Scale (PI)
A comprehensive academic analysis of the Political Ideology Scale (PI), a validated 3-item self-report instrument...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Customer Aggression Scale
The Customer Aggression Scale (CAS), developed by Gary Mortimer, Sitong Wang, and Maria Luiza Osorio...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Sport Shopper Experience Scale (SSES)
A comprehensive psychometric guide to the Sport Shopper Experience Scale (SSES), a 12-item, three-dimensional instrument...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Self-Gifting Consumer Behaviour Scale (SGCBS)
The Self-Gifting Consumer Behaviour Scale (SGCBS) is a 25-item psychometric instrument developed by Gary Mortimer,...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Interpersonal Check List (ICL)
Comprehensive academic overview of the Interpersonal Check List (ICL), covering circumplex theory, psychometric properties, octant...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Customer-Based Brand Competitiveness Scale (CBBC)
The Customer-Based Brand Competitiveness Scale (CBBC) is a 7-item psychometric instrument developed by Wangmo, Piehler,...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Interpersonal communication satisfaction inventory (ICSI)
The Interpersonal Communication Satisfaction Inventory (ICSI), developed by Michael L. Hecht (1978, 2004), is a...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Sport Club Brand Personality Scale (SCBPS)
A comprehensive psychometric guide to the Sport Club Brand Personality Scale (SCBPS), a 17-item scale...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Interpersonal Competence Questionnaire (ICQ)
A comprehensive academic and psychometric overview of the Interpersonal Competence Questionnaire (ICQ; Buhrmester et al.,...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Word-of-Mouth (Social Benefits) (WOM)
A comprehensive psychometric review of the Word-of-Mouth (Social Benefits) Scale developed by Gangseog Ryu and...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Word-of-Mouth (Negative)
A comprehensive psychometric review of the Negative Word-of-Mouth (NWOM) Scale developed by Yany Grégoire and...
September 18, 2026
•
Dr. Mohammed Looti