Scales

Similarity to Another Person

Comprehensive academic psychometric review of the Similarity to Another Person scale (Kidwell et al., 2020),...

September 24, 2026 • Dr. Mohammed Looti
Scales

Similarity of Endorsers

A psychometric review of the Similarity of Endorsers Scale (Thomas & Fowler, 2021), a 3-item...

September 24, 2026 • Dr. Mohammed Looti
Scales

Service Quality of the Employees

A psychometric review of the Service Quality of the Employees scale (Herhausen et al., 2020),...

September 24, 2026 • Dr. Mohammed Looti
Scales

Service Quality (Expected Outcome)

A comprehensive psychometric guide to the Service Quality (Expected Outcome) scale developed by Leung, Kim,...

September 24, 2026 • Dr. Mohammed Looti
Scales

Serendipity (Song)

Comprehensive academic overview of the Serendipity (Song) scale by Kim, Affonso, Laran, & Durante (2021)....

September 24, 2026 • Dr. Mohammed Looti
Scales

Serendipity (Products)

The Serendipity (Products) Scale, developed by Kim, Affonso, Laran, and Durante (2021), measures consumers' psychological...

September 24, 2026 • Dr. Mohammed Looti
Scales

Sensitive Nature of the Product

A comprehensive psychometric guide to the Sensitive Nature of the Product Scale (Melumad & Meyer,...

September 24, 2026 • Dr. Mohammed Looti
Scales

Sense of Proximity

A comprehensive psychometric analysis of the Sense of Proximity scale, exploring its theoretical basis in...

September 24, 2026 • Dr. Mohammed Looti
Scales

Self-Reputation Concern

A comprehensive psychometric analysis of the Self-Reputation Concern scale, developed by Gershon, Cryder, and John...

September 23, 2026 • Dr. Mohammed Looti
Scales

Self-Referencing (SR-H)

A comprehensive psychometric overview of the Self-Referencing (SR-H) scale developed by Hartmann, Heitmann, Schamp, and...

September 23, 2026 • Dr. Mohammed Looti
Scales

Self-efficacy (Help End the Behavior)

A comprehensive psychometric guide to the Self-efficacy (Help End the Behavior) scale adapted by Coleman,...

September 23, 2026 • Dr. Mohammed Looti